Alfred
Early adopter pricing

Do you ever feel like you'd need to hire someone just to keep your life in order?

Meet Alfred — an AI personal assistant that gets to know you, manages your to-do list and calendar, and messages you with updates throughout the day. All through WhatsApp.

Start your free trial 7 days free, then £4.99/month. Cancel anytime.
Alfred
Alfredonline
Create a calendar event for the dentist tomorrow 9:30 to 10 and drop me a message at 9 reminding me08:45
Done, sir. “Dentist” is in your calendar for tomorrow 9:30–10:00 and I’ll send you a message at 9.
Tomorrow, 9:00 AM
Good morning, sir. Just a heads up — you’ve got the dentist at half nine. Time to head off shortly.
0:04 22:13
14 Harley Street, London W1G 9PQ. It’s about 20 minutes from yours — I’d leave by ten past nine.

"Alfred has finally helped me get my life in order. I just voice note him what I need to get done and he messages me when it's due."

Pat Quinn

"I'm finally on top of my to-do list. Getting a message on WhatsApp when I need to do something is a game changer."

Liv Knowles

"My calendar has never been this organised. I just forward Alfred messages and ask him to create the events."

George Woodman

"I love that Alfred checks up on my wellbeing. I mentioned I wasn't feeling great and he reminded me I hadn't been drinking enough water."

Rhys Bowles

"Alfred has finally helped me get my life in order. I just voice note him what I need to get done and he messages me when it's due."

Pat Quinn

"I'm finally on top of my to-do list. Getting a message on WhatsApp when I need to do something is a game changer."

Liv Knowles

"My calendar has never been this organised. I just forward Alfred messages and ask him to create the events."

George Woodman

"I love that Alfred checks up on my wellbeing. I mentioned I wasn't feeling great and he reminded me I hadn't been drinking enough water."

Rhys Bowles
Why Alfred

I built it for me. Turns out it works for others too.

Hey, I’m Oli

Alfred was built to solve a few things that kept bugging me:

  • I’d write things down to remember but never have the notes when I needed them
  • Apple Reminders are great, when I remember to open the app and check it
  • ChatGPT and Claude are brilliant at helping me, but aren’t great at keeping track of what I need help with

I use WhatsApp for everything — so why can’t I manage my to-do list through it too?

So I built Alfred — a personal assistant that lives in WhatsApp, gets to know you over time, and keeps track of the things you tell him. When something’s due, he reaches out — all in the app you’re already using.

He’s helped me stay on top of life admin, and I hope he can make your life a bit easier too.

Oli Woodman

Founder, Beema Solutions Ltd

What makes Alfred different

Not a chatbot. A real assistant.

He reaches out

Tell Alfred once and he’ll message you at the right time — on WhatsApp, where you’ll actually see it. Not a notification you’ll swipe away.

0:0622:13
Done, sir. “Dentist” is in your calendar for tomorrow 9:30–10:00 and I’ll send you a message at 9.
Tomorrow, 9:00 AM
Good morning, sir. Just a heads up — you’ve got the dentist at half nine. Time to head off shortly.
Done, thanks for the reminder!09:31

He messages you first

Morning briefings, task reminders, evening check-ins, birthday warnings — Alfred reaches out throughout the day so nothing falls through the cracks.

Good morning, sir.

Weather — 10°C, clearing up by lunch

Today
10:00  Design review
13:00  Lunch with Sarah
18:30  Muay Thai

Tasks due
Finish Carter proposal
Call the electrician

🎂 John turns 30 next Tuesday. You’ve got a week to sort something — he’s gluten-free, if that helps.

He handles the admin

Calendar, email, to-do list, contacts — Alfred is connected to your real accounts and takes action on your behalf. One message replaces five apps.

I’ve booked flights to Barcelona. Can you get the details from my emails and add them to my calendar?19:42
Found the confirmation in your inbox.

Outbound — Mon 14th April
EasyJet EZY8703, Gatwick → Barcelona
Departs 07:45, arrives 10:55

Return — Fri 18th April
EasyJet EZY8704, Barcelona → Gatwick
Departs 19:10, arrives 20:25

I’ve added both to your calendar.

A few more things Alfred can do

Email from WhatsApp

Alfred reads your inbox, drafts replies, chases refunds, and monitors for responses. You approve with one word — he handles the rest.

Message forwarding

Forward a WhatsApp message to Alfred and he reads it, extracts the details, and creates the calendar event. Done in seconds.

Evening wellbeing check-ins

A quick check-in each evening — sleep, mood, energy, concentration. Alfred writes a journal, spots trends, and helps before you have to ask.

Web research

Ask Alfred anything. He searches the web, filters the noise, and gives you what you need — with context from what he already knows about you.

Meet in the Middle

Give Alfred your locations and he finds the fairest meeting point using real TfL journey times — then suggests venues to suit.

Voice notes and photos

Send a voice note instead of typing — Alfred transcribes it and acts on it. Send a photo and he reads it. Works like any WhatsApp conversation.

Dashboard

Everything, at a glance

Alfred works through WhatsApp — but everything he manages is also visible in your personal dashboard. Tasks, contacts, briefings, wellbeing — all in one place.

Your hub. Tasks due today, upcoming deadlines, wellbeing scores, and integration status — all in one view.
Alfred Alfred
Home
Tasks
Today
All Tasks
Life
Contacts
Briefings
Integrations
Health
Wellbeing
Good morning, Oli
Today’s TasksView all
Finish Carter proposal
Call the electrician
Cancel ClassPass subscription
Design review at 10
Upcoming
8
this week
2
overdue
WellbeingView trends
7
Sleep
6
Mood
8
Energy
5
Focus
IntegrationsManage
G
Google
Connected
O
Outlook
Connected
Saturday, 22 March
Finish Carter proposal
Call the electrician
Cancel ClassPass subscription
Reply to James about Q2 budget
Design review at 10
Lunch with Sarah — The Wolseley
All Tasks
Overdue
Chase accountant re: tax return
Book dentist appointment
Today — Sat 22 Mar
Finish Carter proposal
Call the electrician
Cancel ClassPass subscription
Tomorrow — Sun 23 Mar
Meal prep for the week
Mon 24 Mar
Send invoice to Carter
Renew car insurance
Tue 25 Mar
John’s birthday present
Contacts
JW
James Ward
james@ward.co · Sancerre drinker
JS
John Smith
Birthday: 15 Apr · Gluten-free
Phone: 07700 900123
Birthday: 15 April 1996
Dietary: Gluten-free
Notes: Met at university. Likes craft beer and hiking. Lives in Clapham.
SH
Sarah Hughes
sarah@hughes.com · Wife
TC
Tom Carter
tom@carterandco.com · Client
EM
Emily Martinez
emily.m@gmail.com
RB
Rachel Brooks
rachel@brooks.co.uk · Accountant
Briefings
Morning Briefing
Enabled
Time07:30
Custom Topic
Latest AI news — new models, funding rounds, regulation changes
Evening Check-in
Enabled
Time21:00
Includes
Completed tasks, outstanding items, tomorrow’s calendar, and a wellbeing check-in
Integrations
G
Google
Connected · 22 Mar 2026
Import contacts
Read calendar
Create events
Read emails
Send emails
O
Outlook
Connected · 18 Mar 2026
Import contacts
Read calendar
Create events
Read emails
Send emails
Wellbeing
10 8 6 4 2 8 Mar 11 Mar 14 Mar 17 Mar 20 Mar 22 Mar
Sleep Mood Energy Focus
7.2
Sleep avg
6.8
Mood avg
7.5
Energy avg
6.1
Focus avg
Journal
Sat, 22 Mar
Strong start to the day — the design review went well and you left feeling energised. Lunch with Sarah was a good reset. You mentioned feeling tired by evening, but still made it to Muay Thai. A solid day, all told.
Fri, 21 Mar
A quieter Friday. You spent the morning on the Carter proposal and said it felt good to get it moving. Energy dipped after lunch but picked up after a walk. Concentration was lower than usual — the move is weighing on you.
Thu, 20 Mar
Busy day. Back-to-back meetings until 3pm, then you squeezed in Muay Thai. You said the session helped clear your head. Sleep was better than the night before — you mentioned cutting caffeine after 2pm might be working.
Wed, 19 Mar
You described today as “fine but flat.” Nothing went wrong, but energy was low and you skipped the gym. You spent the evening packing boxes for the move. Mood was neutral — not bad, just tired.
Tue, 18 Mar
A good one. Lunch with James went well — you said he’s in a much better place than last time. Concentration was strong in the afternoon; you cleared three tasks off the list. Went to bed feeling productive.
Pricing

What’s it worth to you to stay on top of things?

Early adopter price
£4.99/month

Try Alfred free for 7 days, cancel anytime.

✓Tasks with reminders that actually reach you
✓Calendar and email across Google & Outlook
✓A morning briefing to start your day
✓Voice notes, photos, and forwarded messages
✓Your own personal dashboard
Start your free trial
FAQs

Questions you might have

About Alfred

Does Alfred remember things across conversations? ›
Yes. Alfred builds a profile of you over time — your preferences, contacts, habits, and daily journal. Ask him what you said about the Thursday meeting yesterday and he’ll know. The longer you use him, the less you have to explain.
Will Alfred message me, or do I always have to message him? ›
Alfred messages you. Morning briefings, task reminders, evening wellbeing check-ins, birthday warnings — he reaches out throughout the day so you don’t have to remember to check.
Can Alfred handle voice notes and forwarded messages? ›
Yes to both. Send a voice note and Alfred transcribes it and acts on it — create a task, add a calendar event, whatever you asked. Forward a message from another chat and he’ll read it and do what you need.
How does Alfred connect to my email and calendar? ›
Through standard OAuth — the same way you sign in with Google or Microsoft anywhere else. Alfred never sees your password. You choose exactly which permissions to grant and can revoke them at any time from your dashboard.

Privacy & Security

What does Alfred store? ›
Alfred remembers your conversations, tasks, preferences, and daily journal — that’s what makes him useful over time. Emails, calendar entries, and contacts from Google or Outlook are cached in memory for 10 minutes, then discarded. They’re never written to a database.
Is my data used to train AI? ›
No. Your data is never sold, never used for advertising, and never used to train AI models. Full stop.
Are my messages encrypted? ›
Messages travel through WhatsApp’s encryption. OAuth tokens are encrypted at rest with AES-256. Nobody can read your data in transit — not even the developer.
Can I delete everything? ›
Yes. One tap removes your account and all associated data. No retention period, no exit interview, no dark patterns.
Where can I read the privacy policy? ›
Right here — plain English, two-minute read. No legalese, no 40-page documents.
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Then £4.99/month. Cancel anytime.

Your data is encrypted and never sold. Read our privacy policy